SEO is not something that ever finishes, and its not all about playing the code of the site to get it right. The better way to think of it is as a internet marketing role.

The key areas that needed to be looked at are:

1. Is your site optimised – this should only need to be done once, and may not necessarily come under the remit of the original website designer.
2. Do you have enough quality inbound links your site?
3. Are you adding enough content to the site? Google loves new content, especially keyword specific content.

If you would like to know more about how Crossroads Design can help to optimise your website, then please call 01789 205 394 or click here to contact us.

A website is an ever evolving being that must be treated as such. If it is left on its own it will very quickly become out of date, Google will start to down grade its ranking of the site.

At Crossroads Design, we believe that a successful website is all about on going maintenance. This doesn’t have to be wholesale changes to the site every couple of weeks, but it does need to evolve as quickly as the business it is representing. There are two common ways to updates a website depending on how frequently the updates…

1. Static Websites – These tend to be smaller sites that don’t require updating that often so it can be cheaper to pay a web designer to do the updates rather than building a CMS. 
2. Content Managed Websites – These tend to be larger sites where they is a lot of new content being added. This could be anything from a Product Catalogue to a Magazine. It is also possible to combine the two methods, and only content manage certain areas of a website. 

If you would like to know more about how Crossroads Design can help your business grow, then please call 01789 205 394 or click here to contact us.